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How to drive Content Lifetime Value in the Multiplatform era


Today’s challenge is to achieve the best Content ROI possible by constantly matching content demand with content supply, inventory and operational capacity. 

In this webinar we will define the formula for Content Lifetime Value and explore the levers that amplify its force. 

Join MEDIAGENIX Chief Product and Marketing Officer Ivan Verbesselt to learn more about how to:

  • increase contents’ utility for cross-platform audience engagement

  • drive contents’ lifecycle with actionable content intelligence

  • connect the dots in the content supply chain with data-driven, collaborative workflows around one source of truth

  • tackle augmented complexity with augmented intelligence

  • achieve true digital transformation with data-driven decisioning and end-to-end connectivity across the strategic, planning and execution levels of the organization.

Register here to watch the webinar on Thursday, 8th December at 16:00 CET/15:00 UTC.

This webinar is part of the MEDIAGENIX webinar series about unlocking the full potential of a truly connected, data-driven Content Supply Chain to leverage current and new industry trends to your advantage.

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